Hacker News
- Forget personalisation, it’s impossible and it doesn’t work https://www.marketingweek.com/peter-weinberg-jon-lombardo-personalisation-impersonalisation/ 161 comments
- For Elon Musk’s Tesla, there is such a thing as bad publicity http://www.marketingweek.com/for-elon-musk-tesla-bad-publicity 25 comments marketing
- Dynamic pricing is a marketing masterstroke if you can sell it — Changing prices in real time to reflect costs and demand is the ideal way to maximise profitability, but only if your customers don’t see it as a raw deal https://www.marketingweek.com/ritson-dynamic-pricing-marketing-masterstroke/ 38 comments technology
- Government preps marketing campaign urging brands to slash prices by cutting marketing https://www.marketingweek.com/government-campaign-slash-prices-cut-marketing/ 3 comments nottheonion
- NFTs are just marketing’s latest idiot magnet https://www.marketingweek.com/mark-ritson-nft-marketing-idiot-magnet/ 69 comments cryptocurrency
- Facebook's Horizon Workrooms sucks ass https://www.marketingweek.com/mark-ritson-facebook-horizon-workrooms-sucks-ass/ 52 comments technology
- Coca-Cola ‘pauses’ marketing spend over 'lack of ROI' https://www.marketingweek.com/coca-cola-pauses-marketing-spend-over-lack-of-roi/ 12 comments business
- Marketing through the ages: The 1970s heralded an era of change https://www.marketingweek.com/2018/07/06/1970s-era-change/ 3 comments business
- Any impact from the new marketing campaigns for fans? https://www.marketingweek.com/2018/03/16/formula-one-unveils-first-global-marketing-campaign/ 4 comments formula1
- Trends for 2018: Purpose will morph back into positioning https://www.marketingweek.com/2017/12/11/trends-2018-purpose-positioning/ 4 comments marketing
- England’s Euro 2016 defeat most tweeted TV moment of the year https://www.marketingweek.com/2016/12/14/euros-tweeted-tv-2016/ 18 comments soccer