• The Coffeeshop Fallacy (2011) https://web.archive.org/web/20160304085903/http:/thestartuptoolkit.com/blog/2011/10/the_coffeeshop_fallacy/ 196 comments 11/3/2023
• "That's because you're still failing" http://thestartuptoolkit.com/blog/2014/04/thats-because-youre-still-failing/ 4 comments 18/4/2014
• Why he is there and I am here http://thestartuptoolkit.com/blog/2013/12/1888/ 25 comments 5/12/2013
• Blank business cards http://thestartuptoolkit.com/blog/2013/08/business-cards-can-slide/ 3 comments 13/8/2013
• The Startup Toolkit series http://thestartuptoolkit.com/blog/ 7 comments 5/3/2013
• How to screw up your life by getting promoted http://thestartuptoolkit.com/blog/2012/12/how-to-screw-up-your-life-by-getting-promoted/ 41 comments 30/12/2012
• A new (old?) model for understanding the stages of a startup http://thestartuptoolkit.com/blog/2012/11/a-new-model-for-understanding-the-stages-of-a-startup/ 3 comments 19/11/2012
• I think bootstrapping might be impossible for non-programmers http://thestartuptoolkit.com/blog/2012/05/bootstrapping-should-i-learn-to-program/ 23 comments 14/5/2012
• Unfair advantages grow from irrational habits http://thestartuptoolkit.com/blog/2012/01/unfair-advantages-grow-from-irrational-habits/ 4 comments 10/1/2012
• How to date a supermodel (or get dealflow or find cofounders) http://thestartuptoolkit.com/blog/2011/10/how-to-date-a-supermodel-or-get-dealflow-or-find-cofounders/ 34 comments 1/1/2012
• How to make failure sustainable (and career entrepreneurship possible) http://thestartuptoolkit.com/blog/2011/12/how-to-make-failure-sustainable-and-career-entrepreneurship-possible/ 3 comments 30/12/2011
• Abstraction makes us stupid at business http://thestartuptoolkit.com/blog/2011/12/abstraction-makes-us-stupid-at-business/ 16 comments 28/12/2011
• A man, a mop, a year, and an app http://thestartuptoolkit.com/blog/2011/12/a-man-a-mop-a-year-and-an-app-joseph-hill-on-aeir-talk/ 27 comments 28/12/2011
• Blogging for your business is worth it even if you get no traffic http://thestartuptoolkit.com/blog/2011/12/blogging-for-your-business-is-worth-it-even-if-you-get-no-traffic/ 17 comments 26/12/2011
• The problem isn’t you. The problem is the problem. http://thestartuptoolkit.com/blog/2011/12/the-problem-isnt-you-the-problem-is-the-problem/ 11 comments 7/12/2011
• How I come up with (and kill) new startup ideas http://thestartuptoolkit.com/blog/2011/12/how-i-come-up-with-new-startup-ideas-in-4-steps/ 4 comments 1/12/2011
• If you can't build the blog, you can't build the business http://thestartuptoolkit.com/blog/2011/11/if-you-cant-build-the-blog-you-cant-build-the-business/ 5 comments 27/11/2011
• The coffeeshop fallacy http://thestartuptoolkit.com/blog/The_coffeeshop_fallacy/ 96 comments 20/10/2011
• How to date a supermodel (or get dealflow or find cofounders) http://thestartuptoolkit.com/blog/How_to_date_a_supermodel_(or_get_dealflow_or_find_cofounders)/ 4 comments 10/10/2011
• The greatest joke ever told - lessons for pitching http://thestartuptoolkit.com/blog/The_greatest_joke_ever_told/ 21 comments 20/9/2011
• The elevator pitch of failure (how and why I simplify when asked why we failed) http://thestartuptoolkit.com/blog/The_elevator_pitch_of_failure/ 4 comments 19/9/2011
• Use the tools you're displacing http://thestartuptoolkit.com/blog/Use_the_tools_you%27re_displacing/ 8 comments 12/9/2011
• Hard work and high skills - notch and the value of the individual hacker http://thestartuptoolkit.com/blog/Hard_work_and_high_skills/ 28 comments 29/8/2011
• The Startup Toolkit - for founders in search of a business model http://thestartuptoolkit.com/ 13 comments 9/10/2010
• Bootstrapping an MMO with its MVPs http://thestartuptoolkit.com/blog/Bootstrapping_an_MMO_with_its_by-products 3 comments 2/9/2010
• The risk validation pyramid http://thestartuptoolkit.com/blog/The_Risk_Validation_Pyramid 2 comments 30/8/2010
• Got a startup idea? Validate it with the Startup Toolkit http://thestartuptoolkit.com/ 34 comments 31/5/2010

• Thoughts on the coffee fallacy? Does this apply in 2023? Post from 2011 that says running a game dev company is as bad as a coffee shop. https://web.archive.org/web/20160304085903/http:/thestartuptoolkit.com/blog/2011/10/the_coffeeshop_fallacy/ 2 comments 11/3/2023 gamedev

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