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- Retail, search and Amazon’s $40bn ‘advertising’ business — Benedict Evans https://www.ben-evans.com/benedictevans/2023/3/6/ways-to-think-about-amazon-advertising 277 comments
- Why Amazon Has No Profits — Benedict Evans http://ben-evans.com/benedictevans/2014/9/4/why-amazon-has-no-profits-and-why-it-works 29 comments
- TV, merchant media and the unbundling of advertising — Benedict Evans https://www.ben-evans.com/benedictevans/2022/3/18/unbundling-advertising 0 comments
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