- Half of consumers may decide to pour perfectly good milk down the drain based solely on a glance at the date label on the carton, a new study suggests. Eye-tracking showed 50% of study participants declared intention to throw away milk based on the date – without ever looking at the label phrasing. https://news.osu.edu/label-date-not-phrasing-drives-consumer-decisions-to-toss-food/ 149 comments science
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