- Obama Campaign Now Employing Jedi Mind Tricks - The Obama re-election team... is using data-mining, analytics, and behavioral science to a degree that hasn't been attempted before— with the goals of squeezing their supporters for cash and volunteer hours and coaxing sympathetic voters to the polls. http://www.motherjones.com/mojo/2012/10/obama-fundraising-emails-now-employing-jedi-mind-tricks 4 comments politics
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