Google Launches "Store Visits" Metric In AdWords, To Help Prove Online-To-Offline Impact - discu.eu

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Google will start telling advertisers whether people went to their stores after seeing an ad, by tracking their location. http://searchengineland.com/google-store-visits-estimated-conversions-metric-adwords-211254 86 comments 21/12/2014 technology

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Google Is Secretly Monitoring Your Real-World Purchases, Too | Vanity Fair http://www.vanityfair.com/news/2017/05/google-tracking-credit-card-data-advertisers 2 comments

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