- Why Is There So Much Tribalism In Alternative Fuels? There Are 39 Trillion Reasons. $39 trillion in future profits is up for grabs, and the fossil fuel industry is fighting hard to keep as much of it as possible. In the end, the laws of thermodynamics will win. https://cleantechnica.com/2021/09/06/why-is-there-so-much-tribalism-in-alternative-fuels-there-are-39-trillion-reasons-part-2-of-2/ 20 comments energy