- New Balance: We are not the shoes of white supremacists http://money.cnn.com/2016/11/15/news/companies/new-balance-trump-tpp/index.html?sr=twcnn111616new-balance-trump-tpp1105pmstorylink&linkid=31248117 16 comments nottheonion
- New Balance: We are not the shoes of white supremacists http://money.cnn.com/2016/11/15/news/companies/new-balance-trump-tpp/index.html 47 comments nottheonion
- "How do brands navigate a hyper-polarized political world? ... It’s going to be a very interesting and tricky thing." A look at New Balance's PR challenges following one exec's pro-Trump comments and a white supremacist calling NB "the official shoe for white people". http://www.usatoday.com/story/money/business/2016/11/17/new-balance-sprint-white-people-shoes-tag-spotlights-pr-dilemma/93954192/ 15 comments marketing