- “Bookshelf Wealth” Isn’t New. So Why Is It Taking Off?: Buying books for decor isn’t a novel concept, but the internet’s latest design buzzword has taken the popularity of BookTok and other trends and run with them. https://www.dwell.com/article/bookshelf-wealth-tiktok-trend-isnt-new-so-why-is-it-taking-off-4a4dc098-7a55a515-30827675-874c451a-44a0e15b-d90ee74e-0d625e04 96 comments books